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Art
Marketing Articles
Newsletter
Archive: Writing
the Artist Statement (Communication)
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Assume Nothing, Polish Your
Communication |
June 30, 2008 |
Whether you’re ironing out terms for an
exhibit, workshop, commission, or gallery contract, protect your
interests by using these four tips to keep you from making the wrong
assumptions.
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Shake
Things Up with Another Statement |
October 15, 2007 |
When you submit work for an exhibit or
gallery, use the statement that goes along with your selection. When
you have work on your Web site, you aren’t bound to having one
statement.
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Straighten Out Your Bio and Statement |
October 8, 2007 |
There are times when you might need to
combine them, but otherwise, don’t allow them to be squishy.
One’s about you; the other is about your art. Don’t blow them
off. Make them better and use them to help you promote your art.
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Gather Your Brilliance |
July 30, 2007 |
The premise behind Brilliant Thoughts in
a Box is that you aren’t tethered to a specific notebook that you
have to have by your side whenever the genius gene decides to come
out and play. You can write on anything anywhere, as long as you’re
not destroying anyone’s property.
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Work on Your Stories |
July 23, 2007 |
Good stories take time to incubate. They
usually don’t roll right off your tongue or flow magically from your
fingertips. You have to work at them. Start with the basics of a
story, and then allow yourself to elaborate and have fun with it.
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Spice
Up Your Bio |
April 9, 2007 |
How many artist biographies have you read online? How many are
memorable? Yep, most will put you straight to sleep. Those
artists vying for gallery and museum attention have the most boring
bios of all.
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Edit |
January 29, 2007 |
Get to the point! Use short sentences,
short paragraphs, bullet points, and bold text where necessary.
Avoid jargon at all costs. And get rid of extraneous words that hide
the good stuff.
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Mingle |
December 11, 2006 |
No one enjoys being in a situation where they don’t know anyone. Good
minglers ask questions and listen, but, as Martinet points out, they
also contribute to the conversation.
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Share Personal Tragedy Cautiously |
November 27, 2006 |
Think of your bio in terms of a conversation
you are initiating with anyone who reads it. It might be their first
impression of you. How do you want to come across when you meet someone
new?
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Anticipate the Reaction |
November 6, 2006 |
Many, many people do not go to
galleries or museums because they think they don't know enough and they
fear feeling stupid. They often think original art is for an elite
class and is too expensive for them.
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Start
a Journal |
July 24, 2006 |
Got a lot of ideas in your head? Or
not enough ideas? Need to write a new artist statement? Or come up
with more text for your blog and website? Journaling can help you with
all of these.
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Speak
Up |
May 22, 2006 |
Speaking in public gives you a way
to reach out to new audiences and define yourself. It brings
your art to life and proves there is a real person behind the
work.
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Play Offense |
January 30, 2006 |
What do you want people to say when
they look at your art? Notice I didn't ask what are they already
saying. I don't really care about that. I asked, what do you want them
to say?
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| Dust
Off Your Statement |
June
6, 2005 |
A good statement can help you sell your work. Once you develop the language for a statement, the words will make it easier for you to speak to people about your art.
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| Avoid
Confusion |
February
28, 2005 |
If you don't make it easy for people to enjoy and buy your artwork, they'll move on to another artist.
What do you do when you get to a Web site that is confusing or disorganized?
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| Improve
Your E-mail |
February
21, 2005 |
It's not too late to improve your email. Practice with every message, so that you become known for intelligent, professional email without even having to think about it.
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