| September 17, 2007
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Main Article:
Believe in Your Art
Proposal
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A PERSONAL
NOTE FROM
ALYSON |
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Customer service seems to be on my mind this week. I had some of the
most rotten customer service on two different occasions from the
same person--someone I’ve purchased a lot of stuff from and whom I
always recommend to others. The experiences left me both sad and
angry. Here’s how the week went down.
--I purchased something from this person and had trouble with the
shopping cart. It was assumed it was my credit card that didn’t go
through. When I emailed a screen capture of my credit card
statement, I received the product I ordered but not even an apology
for the delay and error.
--I sent this person a solid lead for newsletter content and while I
received a reply, there wasn’t a thank you or a signature included.
Hrmph!
I will probably order from this person’s site again because there is
good stuff there. However, if I find an alternative that provides
better service, I’ll jump on it!
You really do have to go out of your way to provide kind, friendly,
and helpful service. But it sure pays off in the long run. I hope I
treat all my customers with the respect and generosity of spirit
that I didn’t receive in these two experiences.
To your success,

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Believe in Your Art
Proposal
A few years ago I attended a panel
discussion on public art commissions, which was organized to provide
practical information and advice to artists seeking such
commissions. The panel was made up of arts administrators and
artists who had successfully worked in the public art arena.
The best advice of the evening came from
one of the artists: “Be in it to win.” In other words, don’t submit
proposals just for the sake of doing so. Submit them because you
believe in yourself, believe in your project, and believe that you
are the best person for the job.
I thought it was time to revisit this subject and wanted to share
with you some of the additional advice that was given that evening
by the panelists. Keep these points in mind when you submit any
proposal.
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Your visuals are crucial. Poor-quality slides will get you nowhere
when the jury is looking at five slides at a time!
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The jurying process is not impartial. As someone on the panel said,
“There is nothing fair in life and this is an example.” Juries are
but the sum of their parts. Maybe one person is in a bad mood. Maybe
the entire jury is recovering from rich food at lunch. Maybe your
slides are sandwiched in between ones that are better or worse.
“Strange things happen when people are in a room together.”
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At least in Denver, the "percent for the arts" competitions are open
to artists of all media and in all locations. “The #1 way to lose a
commission is to suck.”
►“Sometimes
mediocre artists that are exquisite businesspeople are getting all
the commissions.” Presentation skills are paramount.
►Your
proposal should not only stand out in the crowd, but should convince
the jurors--in the simplest, most concise language--that you can
implement it as described.
Find more pointers for your proposals and believing in them on the
Art Biz Blog:
http://www.artbizblog.com.
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Know This . . .
Public art commissions create interest in your
work and a successful project can open doors for you.
Think About This . . .
In Denver, Colorado, there was only
$8,000,000 worth of building improvements slated for the
City in 2003. That means that only $80,000 worth of art (1%
of the projects’ budgets) was on the books. That’s not a
lot!
Do This . . .
Begin studying public
art, what makes a project successful, and the
opportunities that are out there. One of the best things you
can do if you would like to become involved in public art
projects in your community is to volunteer to sit on a panel
that awards commissions. Call your local arts council or
municipal office (if you have a "percent for the arts"
program) and ask for an application. Find more tips at
http://www.artbizblog.com
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You are welcome to use this article on your website, blog, or in your newsletter as long as you include this complete credit line:
Copyright 2007 Alyson B. Stanfield. Alyson takes the mystery out of marketing your art and making more money as an artist. Visit
http://www.ArtBizCoach.com to get articles just like this one delivered to your inbox.
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