September 17, 2007

Main Article: Believe in Your Art Proposal
 



 

A PERSONAL NOTE FROM ALYSON

Alyson Stanfield


Customer service seems to be on my mind this week. I had some of the most rotten customer service on two different occasions from the same person--someone I’ve purchased a lot of stuff from and whom I always recommend to others. The experiences left me both sad and angry. Here’s how the week went down.

--I purchased something from this person and had trouble with the shopping cart. It was assumed it was my credit card that didn’t go through. When I emailed a screen capture of my credit card statement, I received the product I ordered but not even an apology for the delay and error.

--I sent this person a solid lead for newsletter content and while I received a reply, there wasn’t a thank you or a signature included. Hrmph!

I will probably order from this person’s site again because there is good stuff there. However, if I find an alternative that provides better service, I’ll jump on it!

You really do have to go out of your way to provide kind, friendly, and helpful service. But it sure pays off in the long run. I hope I treat all my customers with the respect and generosity of spirit that I didn’t receive in these two experiences.

To your success,

 

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FEATURE ARTICLE

Believe in Your Art Proposal

A few years ago I attended a panel discussion on public art commissions, which was organized to provide practical information and advice to artists seeking such commissions. The panel was made up of arts administrators and artists who had successfully worked in the public art arena.


Eileen P. Goldenberg, Teapots. Porcelain.   (c)The Artist
http://www.eileenpgoldenberg.com

The best advice of the evening came from one of the artists: “Be in it to win.” In other words, don’t submit proposals just for the sake of doing so. Submit them because you believe in yourself, believe in your project, and believe that you are the best person for the job.

I thought it was time to revisit this subject and wanted to share with you some of the additional advice that was given that evening by the panelists. Keep these points in mind when you submit any proposal.

Your visuals are crucial. Poor-quality slides will get you nowhere when the jury is looking at five slides at a time!

The jurying process is not impartial. As someone on the panel said, “There is nothing fair in life and this is an example.” Juries are but the sum of their parts. Maybe one person is in a bad mood. Maybe the entire jury is recovering from rich food at lunch. Maybe your slides are sandwiched in between ones that are better or worse. “Strange things happen when people are in a room together.”

At least in Denver, the "percent for the arts" competitions are open to artists of all media and in all locations. “The #1 way to lose a commission is to suck.”

“Sometimes mediocre artists that are exquisite businesspeople are getting all the commissions.” Presentation skills are paramount.

Your proposal should not only stand out in the crowd, but should convince the jurors--in the simplest, most concise language--that you can implement it as described.

Find more pointers for your proposals and believing in them on the Art Biz Blog: http://www.artbizblog.com.


Know This . . .
Public art commissions create interest in your work and a successful project can open doors for you.

Think About This . . .
In Denver, Colorado, there was only $8,000,000 worth of building improvements slated for the City in 2003. That means that only $80,000 worth of art (1% of the projects’ budgets) was on the books. That’s not a lot!

Do This . . .
Begin studying public art, what makes a project successful, and the opportunities that are out there. One of the best things you can do if you would like to become involved in public art projects in your community is to volunteer to sit on a panel that awards commissions. Call your local arts council or municipal office (if you have a "percent for the arts" program) and ask for an application. Find more tips at http://www.artbizblog.com
 


You are welcome to use this article on your website, blog, or in your newsletter as long as you include this complete credit line: Copyright 2007 Alyson B. Stanfield. Alyson takes the mystery out of marketing your art and making more money as an artist. Visit http://www.ArtBizCoach.com to get articles just like this one delivered to your inbox.


 
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Copyright © 2007 Alyson B. Stanfield. All rights reserved.

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