Join Us This Thursday
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December 4, 2006
It is, indeed, the most wonderful time of
the year. Everyone seems a little jollier--except for those who are
burdened with last-minute stuff and have more of an air of Scrooge than
Santa. But for those who are in the spirit, I encourage you to take
advantage of the season.
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Ann Wood, Phil,
2005. Acrylic, watercolor, and pencil on
paper, approximately 18 x 14 inches. © The Artist
http://www.annwood.net |
The holidays are a perfect excuse to get
back in touch with those who have been helpful to you during the year.
They’re an excellent reason to send cards with your artwork on them or
small gifts that someone would treasure. Who is on your list?
Check your list once. Check it twice. Who has been extra nice to you
this year?
Think back on your exhibits and shows. Who helped you set up?
Address postcards? Stick stamps? Get the word out?
Who purchased your work? Who told you about someone who wanted to
buy your work? Who sold your work for you?
Who scheduled you to do a workshop or lecture? And who helped you
set up when the time came?
Who wrote a nice column about your work for the paper or a
magazine?
Who didn’t charge you for updating your website, teaching you how
to use Photoshop, or reviewing your grant proposal?
Who have you forgotten?
Then there are the people who haven’t particularly been extra nice to
you, but to whom you should be extra nice. You’d like to have a long and
fruitful relationship with this group of people. These might be
curators, art critics, art dealers, or heads of arts agencies. The
card with your artwork on it will remind them of you and your work.
Keep track of everyone and what you send them (card, gift, etc.). Also,
make note of what is sent to you and add anyone to your list that you
might have forgotten.
ACTION STEPS TO TAKE
Know
This...
It's the most wonderful time of the year.
Think About This...
Can you think of a better reason to send a card with your artwork on it
than the most wonderful time of the year? You’re not doing it with a
sales pitch. You’re doing it because you genuinely care about those
on your list.
Do This...
Check your list once. Check it twice.
Are you too late for this year? I have some thoughts for saving the
season AND for preparing for next year. Read them and leave your own
ideas on the Art Biz Blog: http://www.artbizblog.com
Heard on the Art Biz Blog
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Sell your art on eBay.
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Check the emotional impact of your press
release headlines.
Last week’s newsletter “Share Personal Tragedy Cautiously” elicited an
enormous response on the blog!
Stefanie Graves wrote:
“ . . . I think if a personal issue is a major factor in your life, and
can be presented in a way that provides insight to your work, then it
may be worthwhile to include it. But that's a personal choice.”
Diana Moses Botkin commented:
“ . . . When I saw your email this morning and the subject line I
immediately thought of an artist who has chosen to write of her
childhood abuse in her website bio. While I understand the post could be
cathartic for her, it leaves me sad, and with a tainted viewpoint of
her. Additionally, whenever I think of her, this is what first comes to
mind rather than her art.”
Read all of the comments and postings at
http://www.artbizblog.com
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TELESEMINARS
Teleseminars tackle big
subjects with expert presenters in a short period of time--all over a
phone line. You can read more about them by following any of the links
below. Don't Let Rejection
Stall Your Art Career
Thursday, December 7
at 8 p.m. EST
Are you letting fear of rejection
rob the world of your art? Don't do it! Believe that your creativity has
a place no matter how many 'no's' you've collected. Learn the seven
steps to master rejection in this teleseminar with certified coach
Cynthia Morris. Move your career forward in the New Year. $14.95.
Sign up now!
Sell Your Art on eBay
Complimentary Phone Event
Tomorrow, Tuesday, December 5, 7 p.m. EST
When Susan Greaves first started
out selling a few pieces of her art on eBay, she had no idea what would
unfold. Seven years later she has figured out what works, and what
doesn’t and she’s ready to share it all with us. This free event is a
preview of the upcoming smARTist Tele-summit 2007. All you have to do is
sign up:
http://tinyurl.com/w4a4u
Last Call
I still have a few more spiral-bound copies of my e-book Cultivating
Collectors left over from my recent workshops and I don’t like carrying
an inventory. So, I’ll give out $5/off coupons to the first people who
ask for and use them. (They’re normally $39.95 and priority mail
shipping is on me!) Just reply to this email with “request $5 coupon” in
the subject line. First come, first served.
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Individual Consultations Writing and Editing
Ongoing Support Marketing Plans Classes
Paving Your Career Path Setting Up
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